The API is an application programming interface that helps applications to interact with each other. In everyday life we use API all the time, but we do not always realize that we are dealing with them. For example, when we search the Internet for a house to buy, we find… Read more“What is an API and how is it used in crypto trading”
Connected TVs: What Do They Allow People to Do?
In our first post, we introduced you to revolution with two dimensions. First, technology is changing what TVs can do. Second, people are changing their behavior with respect to TV. Here, we continue to explore how this revolution challenges brand managers. Today’s applications and services on internet-connected TVs are what… Read more“Connected TVs: What Do They Allow People to Do?”
Businesses That Matter Do Well By Doing Good
Visualizing the Root of Your Most Pressing Business Problems
Your business’s performance suffers when people don’t do what your business needs them to do. So why aren’t they doing what you need them to do? To help you understand why you are enduring increasing customer dissatisfaction and employee lethargy, we have prepared a paper, “The Meaning Gap: What it… Read more“Visualizing the Root of Your Most Pressing Business Problems”
Businesses That Matter Reward Loyalty in Ways That Matter
Add a meaningful dimension to your loyalty offering to make it matter more to your best customers, your business, and the world. Your most loyal customers are no doubt financially important to you. But, is your loyalty program just a transactional system, or is it also a rewarding hug for… Read more“Businesses That Matter Reward Loyalty in Ways That Matter”
Feelings Are the New Values in Workplaces That Matter
10 tips to encourage storytelling in your charity
Are We Really In The Age Of Meaning?
In our white paper, The Age Of Meaning, we explore the challenges and opportunities this new era presents to business. Referring to economist Umair Haque’s contention that we’ve left the “age of opulence” – a time of hyper-consumerism based on the mantra of “bigger, faster, cheaper, now” – we make the point that… Read more“Are We Really In The Age Of Meaning?”
Small charities: a guide to attracting corporate partners
Where can we find more donors? It’s a question that charities of all sizes – especially smaller ones – are pondering on a regular basis. An effective way for charities to grow their income is to partner with a corporate organisation. However, charities are often competing for the same partnerships… Read more“Small charities: a guide to attracting corporate partners”
C-Suite Confusion, Fear and Disagreement
It’s little wonder someone like musician David Carroll was inspired to produce a music video – that went viral – about United Airlines’s cavalier attitude toward him when he complained about how they badly damaged his guitar in transport. “United Breaks Guitars” – cited in an excellent report from the Economist… Read more“C-Suite Confusion, Fear and Disagreement”