Elements & Principles of Design: Texture

In today’s floral design, texture is an important element to consider when creating an arrangement. Always remember to consider the Elements and Principles of Design when working on a new piece. Texture is one of many elements that can help increase the appeal of your arrangement.

Texture is the surface quality of every material, which can be seen or touched. The purpose of texture is to enhance the interest in your piece. For example, traditional wedding bouquets were composed of only roses, which provide a velvety, smooth texture. Although the simple rose bouquet is beautiful, there is only one texture which isn’t all that interesting to the eye.

Learning how to incorporate texture brings you one step closer to having a beautiful, physically appealing design. Keep in mind, too many textures can make or break any design. One of the biggest compliments you can receive is from someone who is intrigued by your design and would like to touch the arrangement to feel to different textures you have incorporated.

Foliage’s are a great example of incorporating different textures in your design. Combining a smooth, shiny foliage with a feathery, soft foliage into one arrangement can really give you a trendy, popular look that any customer can appreciate.

When it comes to flowers, roses provide a unique texture that painters have been trying to capture for years. The rose has a beautiful, velvety smooth texture that is very aesthetically pleasing to the eye, but also intriguing to touch.

There are many flowers that bring a unique texture to any design. Some different textures flowers can provide include a more feathery, soft touch or a rough composite like that of a Hydrangea. Touch and smell play a crucial role in drawing customers in. Take those textures from a flat, boring look to an interesting, textured design. Get out of your comfort zone and experiment by adding a couple of different textures together.

Texture is very important, think of how will the eye will see it, will people want to touch it? This is a great starting point. Textures come from anywhere, you don’t have to limit yourself to the flowers and foliage, explore different textures for your base like moss, rock, or bark. The options are endless when it comes to incorporating texture into your designs.

For more information, join Jackie Lacey on Floriology Institute’s  for more ways on incorporating texture into your design.